While it takes more effort to tailor a CV for each role, sending the same CV to every potential employer is a missed opportunity to stand out. If you want to make a strong impression and increase your chances of success, tailor your CV, and aim for quality over quantity. Here’s how to do it.
Study the job description
Start by closely reviewing the job description to identify key skills, qualifications and responsibilities. Look for recurring themes or specific requirements highlighted by the employer. This will help focus the content of your CV.
Highlight relevant experience
Adjust the content of your CV to highlight the experiences and achievements most relevant to the role. You should aim to put the most important info front and centre, making it easier to connect your fit for the role. Quantify your achievements where possible, such as percentage increases, cost savings or successful project completions. This helps demonstrate your capability to deliver results in the specific context of the job.
Match your skills with job requirements
Your skills section should align with the keywords/competencies listed in the job description. If the job calls for expertise in a particular software or technique, ensure these skills are prominently featured. This helps with Applicant Tracking Systems (ATS) and catching the eye of hiring managers, who work on multiple roles at one time.
Your professional summary
Reflect the specific role you’re applying for; instead of a generic overview, craft a summary that highlights how your background aligns with the job’s requirements and how you can add value to the company. This personalised approach provides a snapshot of why you’re the right fit.
Incorporate industry-specific language
Using terminology and language relevant to the industry or role can make your CV resonate more with recruiters. This demonstrates knowledge about the field and increases communication effectiveness in the industry’s context. For example, this can mean ‘eCommerce’ or ‘inbound marketing’ for marketing roles.
Proofread for accuracy
Before submitting, proofread your CV to ensure accuracy and coherence. Double-check that all the changes align with the job description and that there are no inconsistencies or errors.
We know you want to include all your valuable work experience and while this is tempting, only include relevant experience to accommodate for ATS and to show your value.
CV tailoring is a strategic approach that enhances your chances of catching the attention of hiring managers, and positions you as a strong candidate for each role. Additionally, the time invested in understanding the role and its requirements demonstrates genuine interest.
For more recruitment insights, call us on 087 158 0548 or send an email to info@pronel.co.za
